Exhibit Wayfinding: An Undervalued Visitor Need
Exhibit Wayfinding: An Undervalued Visitor Need
October 3, 2024 by Taylor Studios
Once, I lost my car in a parking lot, twice.
Once, I was travelling with co-workers and flew on the wrong plane.
Once, I sat on an artifact (chair) in an Austrian castle because I was thinking about my least favorite vegetable.
I consider myself perfect.
Perfect to judge the effectiveness of a site’s exhibit wayfinding system.
As I navigate through the world, I consistently lose my navigational bearings. This loss seems pronounced in informal learning centers. I blame this on my lack my attention to detail, inability to get out of my own thoughts, and vulnerability to distraction.
I have a need for clear and concise exhibit wayfinding. And other visitors do too.
Exhibit Wayfinding Enhances Visitor Experiences
All museums, nature centers, and other informal learning venues have some system of wayfinding. Unfortunately, the effectiveness of these systems varies significantly.
Top-notch wayfinding benefits visitors in many ways.
If your exhibit wayfinding needs evaluation, we would welcome the opportunity…assuming I can board the right airplane.