“Things Today’s Kids Have No Idea About…” You’ve seen these lists before. Most of them are euphemisms like “film at 11”, “carbon copy”, “hung out to dry”, and “pencil me in”. They all point out something from the past that has been altered and no longer exists today.

I thought about the items on these lists and they reinforce an opinion I have… The more senses an experience involves the deeper the impression will be. Do I sound like a broken record? Speaking of records, I remember shopping at record stores… they all smelled similar, music always blaring, shoppers flipped through the bins of LP’s, and the album artwork was cool. The experience certainly involved more senses than shopping on iTunes. This raises a question…

What experiences might we be taking for granted today that will disappear within our lifetime?…

Could it be pumping gas into our cars? Could the smell of gasoline, lifting the pump handle, and hearing the pump’s beeps be mere ghosts in our future lives?

Here’s a challenge. Consider the experience your organization offers the public. What are the sights, sounds, smells, etc.. Do these make a positive memorable impression? Can you affect these? This is the stuff that lasts. Example:Prairie Grove Battlefield Sate Park (Arkansas) interprets a fiery Civil War battle that resulted in about 2,700 Confederate and Union casualties. Within the park’s exhibit space Taylor Studios installed an audio system that subtlety loops the sound of cannon fire & battle cries. The sound aids guests immersing themselves in the story and heightens the experience. On a recent site visit I noticed a note posted on a visitors comment board that confirms this.

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Finally, I encourage us all to soak up the experiences that make up our daily lives. Even the tiniest experience may prove to be an item of reminiscence with time. Thoughts? Please share – just dial me up. Oh wait, phones don’t have dials these days. Well, you get the picture… or is that a JPEG? I digress.