We help our clients craft central themes.  A good central theme summarizes the significance of the content clearly in one sentence.  It is relevant, provocative and meaningful.  It gives the reader a reason to care.  It builds a personal connection to the purpose of the exhibit.  Have you ever thought about crafting a central theme for your year?

I recently read an HBR Blog that struck a cord. It suggested crafting a person theme.  Over the last few months, I haven’t been able to stay focused on one thing for any length of time.  I often feel scattered.  The HBR Blog talked about that, too.  I don’t know if this is a problem or not, yet I thought if I had a central focus that I was always moving towards I would feel more purposeful.

Over the last three years, I have made a push to network more and widen my circle of friends.  I have also been searching for my last date.  With this in mind, I decided my central theme is “to build relationships.”  It is also the tag line for Taylor Studios Inc.  This central theme works in both my personal and business life.  I have a Viktor Frankel visual on my desk that I often peek at.   It reminds me that relationships and love are part of fulfillment and success.

How will a central theme change behavior and help with focus?  I believe, when you are confronted with two options, this simple theme will remind you of what is important.  As an example, last night friends invited me over for snacks and conversation.  I had many other things on my to do list, yet I choose time with friends instead.  I will carve out time to connect with people.  I got an email last week thanking me for being involved in a community luncheon.  He said someone told him that the world is run by the people that show up.  I will show up in order to connect with people.  I will work to connect more with my staff and clients too.  Even though I often want to give up, I will also continue my search for true love.  That seems to be one goal that has eluded me, unless my love of horses counts. 🙂

What is the one thing you could really focus on that would impact your life the most? What’s the theme that could guide your life for the next year?